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You and yours are cordially invited to join Sammy the Slug, Mav’Riks and Chipmunk Chipper in activities for all ages that teach safe rules of the road at our Street Smarts traffic safety celebration: Wednesday, Sept.13, 3 to 6 p.m. at Kaiser Permanente Arena.


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A bike safety obstacle course will be hosted by Ecology Action at the Street Smarts celebration.

There is something for everyone planned with 15 family-friendly booths featuring interactive games, free valet bike parking, bike safety obstacle course and one free raffle ticket per person for 26 prizes including round-trip air tickets, free car service, new bikes, walking shoes, reflective gear and other road safety items.

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Santa Cruz Police Chief Andy Mills and officers will be there to help kids climb aboard their motorcycle and talk street safety.


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Chief Mills, Crossing Guard Jerry Cacace and Officer Hedley


There will be demonstrations of proper child passenger safety procedures, free bike safety check-ups and bike stunt show.


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Bike stunt artist Matt Meyer will perform at the Street Smarts kickoff; Photo courtesy of


CHP’s Chipmunk Chipper will help both drivers and non-drivers take a distracted driving pledge. Santa Cruz Warriors’ Mav’Riks and Bike Santa Cruz County and will teach bicycle hand signals.




UCSC’s Sammy the Slug will pose with kids for Street Smarts photos while visitors can experience the effects of distracted driving though interactive simulators and kids can feel the effects of impaired driving through remote control car games.


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Santa Cruz Mayor Cynthia Chase will also be there to recognize the contributions of Street Smarts sponsors including AAA Northern California, Nevada & Utah, AT&T, KION 5/46 News Channel/Telemundo 23, Good Times, PG&E, Santa Cruz Waves and Kaiser Permanente.


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The kickoff event officially launches the Street Smarts campaign with mission to reduce the number of traffic-related crashes and injuries in the City of Santa Cruz. Read all the details at We hope to see you there!





City Beat

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